Pure Love Makes Itself Beloved

Pure or unselfish love has a power, beyond anything else, to make itself loved. This remarkable power is as permanent as its own existence. As its attributes of universality and purity, its dispositions to love all, and to love all without selfishness, are essential to its nature; so, also, is the attribute of its influence, that secret but certain  power of making itself beloved, which it has over all minds. It is not a power therefore, which is acquired, but inherent;  not incidental, but permanent; exerting its authority by virtue of its own right, and not merely as the gift of favorable circumstances.

Pure love necessarily makes itself beloved, because it involves in its own nature two things, which have a power over love, namely, Truth and Beauty.